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What's New What's Next

Your goal every day is to win. Win for your coaches. Win for your athletes. Win for your school. And what does that mean for you? That means you’re working hard to make sure that everyone, yourself included, can spend the time on what matters most—more time to grow your programs, develop athletes, and connect with your community. 

What does that look like? Having the right tools and a partner that has your back. That’s why we’re always bringing innovation to the table. Learn more about our newest updates—and how our athletic department package customers benefit everyday. Read on to see what you can add to your program.

What's New

Discover the next best thing for your program.

for your coaches

Develop an edge and bring lessons to life with Hudl for baseball and softball.

Your coaches can’t see everything that happens between the lines.

whats new whats next softball data

Every swing. Every shift. Every pitch and every catch. 

But now, Hudl sees it. Welcome to the Hudl baseball and softball experience. 

Now more than ever, your teams are searching for an edge. And right now, there’s no better way to find it than by embracing the video and data analysis capabilities of Hudl and Hudl Assist. Our post-game performance analysis tools will help your teams see the game differently, in part thanks to data synced to video in less than 24 hours.

whats new whats next pitcher
whats new whats next coach

“While Hudl is a great tool, having Hudl Assist has been even next level. Once we’re able to turn that film around, we can dispatch different coaches to different parts of the film. So instead of having to spend hours in advance breaking down play by play, clip by clip, now we can focus more on the actual analysis and less on the data entry.”

Brian Weaver, Head Baseball Coach, Central Bucks West HS (Pennsylvania)

For Your Fans

Your new home for high school sports.

Everything your fans need in one place.

Keep every fan connected, on one simple platform. Your athletes and coaches use Hudl to stay connected and ahead of the game. Now, with our Fan Engagement Suite, your community can too.

Profiles provide fans a single place to access schedules, rosters, highlights, scores, livestreams and to purchase tickets.

Streaming provides your programs with multiple pathways to earn money with pay-per-view, free-to-view and sponsorship opportunities – or a combination of all three options.

With digital ticketing, each game provides simplified earning opportunities. Consider it an efficient way to bring money into your program while building a deeper, more devoted fan base.


of fans appreciate the opportunity to livestream games they can’t attend in person.

For Your Coaches

The hands-free, portable smart camera that makes filming worry free.

The portable smart camera built with coaches in mind.

Graphic of the Flex Camera

Getting consistently good film has been a struggle for soccer teams. So we built the Focus Flex camera. 

It’s weatherproof and completely portable. Set it up anywhere on the field, and let it capture and stream automatically, instantly uploading to Hudl once the game ends. Coaches get HD game footage to analyze and athletes have highlights to share.

Photo of the outdoor Flex camera
Image of Hudl Focus Flex at a soccer game

“The ability to have a camera, like the Flex camera, that you can put up and manage [and] is accessible all the time—it checks our boxes. Whether it’s the player's instruction, players highlighting, coach instruction we can start to create a club philosophy that’s visual.”

Jared Spires, CEO, Real Colorado

For Your Coaches

Hudl Assist for 6-Man Football

A helping hand for stats and reporting.

Pen and paper stats are a thing of the past. With Hudl Assist, 6-man football coaches now have access to insights and reports to identify tendencies like how efficient their team is at stopping the run on third downs or what type of plays their opponents run in the redzone.

Simply record your game, submit your film and in 24 hours or less you’ll receive a wealth of data and reports that go beyond traditional stats. Use this reporting data to scout and gameplan unlike ever before.


Hours or less

For Your Coaches

The New Hudl Experience

The same features your coaches love. The updates they need.

whats new whats next coaches graphic

Football and basketball coaches and analyzing film go hand in hand. So we set out to give them a better way to do it. We evolved our core Hudl platform to bring them easier navigation, faster sort and filter capabilities, and more in-depth reports. 

And these sports are just the beginning. These upgraded review and analysis capabilities are coming soon to your other sports.


coaches switched to the new Hudl this past season

UI of filters for American Football

“We’re getting specifics that you wouldn’t have noticed just by film breakdown alone. Stuff that would have taken three guys to notice before.”

Wes Burhoe, Offensive Line Coach, Braintree (Mass.)

For Your Athletes

Search and Contact

Tools to make next-level dreams come true.

Graphic of athlete profiles

We created our search and contact feature to take the guesswork out of recruiting. 

It allows your players to take the recruitment process into their own hands. Through Hudl, they can quickly find target schools, access recruiter contact information, and share highlights, academic info and more. Your players can own their journey; we’ll do the heavy lifting.


coaches available for athletes 
to contact


athletes have contacted recruiters through Hudl

UI of a recruiter's saved list of recruits
What's Next

Get a sneak peek at what we're working on.

Hudl Assist for Wrestling

For years, Hudl Assist has helped coaches, athletes and teams maximize their potential. Now we’re bringing that know-how to wrestling. This new experience gives your coaches access to all the tools needed to make smarter, data-based decisions, develop top-tier players and gain a competitive edge. 

Coaches can access insights like how their team is scoring, what period their team scores most often in and what positions each wrestler spends the most time in. 

Your wrestling team has an exclusive opportunity to be part of our product development process during the school year. The full experience will be available in 2024!

Learn more about Hudl for wrestling

Athletic director tools

We’re developing more tools for athletic directors, designed to help bring more visibility to your teams and fan engagement.

Mobile Streaming

With streaming becoming more relevant, we’re making it easy to stream even more of your sports, especially while on the go.

Capture for baseball and softball

We’re making it easier for you to automatically record your games by testing capture options for baseball and softball.

You aren’t stopping, and neither are we. We’re continuing to build for you, and have several big things in the works that we’re excited to share with you when the time comes.

Stay tuned to this page to be among the first to find out.

Get more info or stay up to date on the latest products.

Already on an athletic department package? You have access to these as part of your package at no additional cost*. Ready to get started? Fill out the form below! 

Not on an athletic department package, but still interested in learning more? Fill out the form below and let us know how you want to stay updated.

*Focus Flex may be available at an additional cost for certain athletic department packages.