LINCOLN, Neb. – September 29, 2026 – Hudl, the global leader in sports performance analysis and scouting, has announced an exclusive multi-year agreement with the Iraq Football Association, bringing Iraqi football to Hudl Wyscout for the first time.
“Partnering with Hudl is an important milestone for the professional development of the Iraqi clubs through data and analysis. Additionally, its visibility on Wyscout promotes our competitions internationally and provides growth and visibility of our competitions,” said Mr. Sarmad Abdulelah Mohammed Zulam, First Vice-President and Supervisor of Local Competitions of the Iraqi Football Association. “This partnership will contribute to raising the high-performance standards of the league, strengthening our clubs’ technical capacity and creating greater opportunities for our players & clubs to progress at the highest level”
The agreement provides exclusive coverage of Iraqi football across club and international competitions. On the club side, the Iraq Stars League, Iraqi Premier Division League, Iraq FA Cup and Iraq Super Cup will all be available on Hudl Wyscout. At international level, the agreement includes home matches from the Men's National Team, Women's National Team, Men's U23, Men's U20 and Men's U17 national teams. All content will be made available for professional purposes via Hudl Wyscout—the world's largest database of football video and data.
For Iraqi clubs, coaches and technical staff, access to Hudl Wyscout's analysis tools represents a new resource for local development — enabling evidence-based decision-making and deeper preparation at every level of the game. For scouts and clubs worldwide, it opens the door to greater visibility for Iraqi talent on the global scouting stage.
"Bringing Iraqi football to Hudl Wyscout for the first time is a significant moment — not just for the visibility it creates internationally, but for what it means for clubs and coaches inside the country,” said Mateo Bourrut Lacouture, strategic partnership manager at Hudl. “This agreement gives Iraqi technical staff access to the same analysis tools used by clubs at the highest levels of the game, while ensuring that Iraqi talent is now visible to scouts and clubs worldwide."
About Iraq Football Association
Founded in 1948, the Iraqi Football Association (IFA) is the governing body for football in Iraq. A member of FIFA since 1950 and the Asian Football Confederation (AFC) since 1970, the IFA is responsible for the development, promotion and organisation of football across the country, including national competitions and the national teams. Its activities also encompass futsal and beach soccer, alongside youth and football development programmes. The IFA is headquartered at Al-Shaab Stadium in Baghdad.
About Hudl
Hudl empowers hundreds of thousands of teams globally to reach their potential, working with coaches, athletes and administrators at every level of sport. We equip teams with tools and insights to elevate performance, streamline operations, drive recruitment and deepen fan engagement. Our smart cameras capture every second of practices and games, powering the industry's ecosystem of film review, recruiting, scouting and more. Our trusted software layers data and analytics onto video to help athletes and teams reach their potential. And our platform helps every team create a stronger connection to their fans through livestreaming, athlete highlights, tickets and updates on all the information fans care about. Learn more at Hudl.com.
