The Solution MLS Clubs Are Using to Streamline Their Organisations


Even the best clubs strug­gle to find con­sis­ten­cy across every process and depart­ment. But MLS clubs have found the answer.

There’s a lot of shared respon­si­bil­i­ty through­out a club align­ing first team and acad­e­my efforts, estab­lish­ing club-wide lines of com­mu­ni­ca­tion, and even lever­ag­ing data to sup­port core staff members.

With so many peo­ple to align — coach­es, recruiters, med­ical and acad­e­my staff, and more — stream­lin­ing oper­a­tions is vital to long term health.

Hudl Pro Suite is the answer. 

Pro Suite con­nects per­for­mance video and data with­in one plat­form. It inte­grates your work­flow to stream­line club devel­op­ment, sav­ing time and money.

The tools keep the front office, tech­ni­cal staff, first team and acad­e­my on the same page. 

Without Hudl, it was very dif­fi­cult to com­mu­ni­cate through­out the orga­ni­za­tion,” says Brian Crookham, senior direc­tor of soc­cer devel­op­ment for the Colorado Rapids. Hudl is a cen­tral­ized plat­form where we can place a direct request to give or share infor­ma­tion between roles.”

Crookham says the Rapids make a con­cert­ed effort to lever­age tech­nol­o­gy in all aspects of the club. It goes beyond com­mu­ni­ca­tion. It’s collaboration. 

Video and data con­nect our orga­ni­za­tion. It’s part of our dai­ly and week­ly rou­tine to use video efficiently.”

The Rapids are the first MLS team to sup­port coach­es in-game with Hudl Replay. This real-time video review solu­tion is includ­ed in Pro Suite.

Pro Suite also uses smart cam­eras to cre­ate a con­sis­tent record­ing infra­struc­ture. The cam­eras send video to the new Hudl Sportscode for analy­sis, and also upload to a secure team library.

The Rapids can watch that video imme­di­ate­ly with Replay’s con­nect­ed devices on the bench. At the same time, they receive that analy­sis, con­nect­ed to their video from Sportscode. 

It’s a prime exam­ple of inte­grat­ing match day work­flow to impact the final score. The seam­less record­ing expe­ri­ence frees up ana­lysts and coach­es. It gives the staff a leg up on in-game analy­sis, enabling them to find deep­er insights to win.

In oth­er words, the core staff has a big­ger impact.

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Without Pro Suite, teams have dis­joint­ed video and data col­lec­tion meth­ods. It takes pre­cious time to sort through every­thing. They’re already behind. 

Hudl’s end-to-end solu­tion places a pre­mi­um on accu­ra­cy with­out sac­ri­fic­ing speed. 

No team is immune to bad data sets. Even the best coach­es’ work suf­fers with dis­or­ga­nized infor­ma­tion. Hudl’s addi­tion of Wyscout is cru­cial to devel­op­ing a reli­able data infra­struc­ture. Together, they bridge a club’s unique eval­u­a­tion process­es with stan­dard­ized analy­sis from glob­al football. 

No mat­ter what sys­tem a club uses, tal­ent iden­ti­fi­ca­tion is only pos­si­ble with reli­able data. Wyscout is the source of truth for elite foot­ball orga­ni­za­tions — La Liga, the EPL and now MLS.

With the largest data­base of video and data in the world, Wyscout attach­es curat­ed clips to scout­ing reports to cross-ref­er­ence per­for­mance data and pro­vide a 360-degree view on scout­ing targets.

Finding play­ers that match your scheme and bol­ster results is tough. Yet, com­bin­ing Wyscout’s data­base with Hudl’s dis­tri­b­u­tion plat­form makes it easy to eval­u­ate and iden­ti­fy glob­al tal­ent. Teams use objec­tive video and data from Wyscout, then lay­er on their cus­tom analy­sis. It’s a blue­print for build­ing a club’s future.

Despite all of the obvi­ous ben­e­fits of Pro Suite, some teams could be hes­i­tant to add new tools. They might be afraid of changes to their cur­rent process­es, or wor­ried they couldn’t adapt quick­ly enough.

But the com­pet­i­tive nature of MLS has shown that not adapt­ing means you get left behind.

Hudl’s suite of solu­tions is pow­er­ful but easy to learn. You can hit the ground run­ning with online or in-per­son training. 

Started in 2019, Hudl Academy pro­vides Sportscode train­ing for any skill lev­el. The online learn­ing por­tal fea­tures class­es taught by Hudl’s indus­try experts. The mod­ules walk through the basics of analy­sis, then progress onto more advanced work. 

Want to take your knowl­edge to the next lev­el? Hudl’s edu­ca­tion and sup­port teams pro­vide on-site train­ing. Take advan­tage of hands-on learn­ing expe­ri­ences for fine-tuned club strategy.

Don’t give up any more ground. Discover how Pro Suite will accel­er­ate your entire organization’s development.