Hudl Performance Insights 2025: Statsbomb Stage

Former Head of Sport Analytics and Development at Red Bull Soccer Alexander Schmalhofer discusses the frameworks needed to stimulate growth in modern club football.

Hudl’s Brad Pryjmachuk sits down with Southampton FC’s Head of Group Talent Acquisition Mariela Nisotaki to talk about elite-level scouting and recruitment. Hear insights on finding value in the market, multi-club ownership, and using data to get rid of the noise.

Dr. Mo Dabbah is Chief Technology Officer at Italian Serie A side Como 1907. Learn how he is building a unified intelligence layer to guide every football decision at the club.

Do you know how to find the balance between people, process, and proof? Huddersfield Town Sporting Director Chris Markham details the secrets behind translating information into long-term, sustainable action.

In this session, Bay FC Director of Data and Analytics, Arielle Dror, takes you behind the scenes of building the data foundation for a NWSL expansion team.

Fragmented departments and workflows are a key challenge in modern football. Watch Jordyn Kaplan discuss how to construct an aligned analytics infrastructure from the ground up.

Dr. Paul Bradley has served as a Football Science Consultant for world governing bodies, organisations, and teams at the highest level. Watch his session to understand the narrative around physical numbers in elite English football.

Paul Balsom and Sarah Gilmore join Hudl’s Ed Sulley for a panel discussion on the innovative analytics work done by Bolton Wanderers from 2000-2006 — with expert insights from the backroom staff who made it possible.

Hudl Senior Directors Ty Chin and Robert Wood kick off proceedings on the Statsbomb Stage, detailing how Hudl continues to connect the sports ecosystem with its current and future global football solutions.