Join this free live insider session to discover how university sport content can drive recruitment, revenue, and engagement across your institution — in partnership with BUCS
Your Wednesday night matches could be doing more than you think - but first you need to be capturing them.
Student sport in the UK already generates compelling content: for recruitment, alumni engagement, sponsorship, and academic coursework. But most institutions are capturing only a fraction of its value.
From marketing and fundraising to student recruitment and academic departments, every aspect of your institution benefits from what your sport programme already produces.
This webinar gives you the practical framework to make that happen, whether you are starting with a tripod and an intern or scaling towards installed cameras and full automation.
This webinar is built for University Sports Professionals: Register for your own personal link to view.
Fiona works directly with universities across the UK to help them extract greater value from their sport programmes. She presented at the BUCS Conference in Durham in July 2026 to a strong reception, and brings first-hand knowledge of the university sport landscape: from tight resource constraints through to ambitious, multi-department content strategies. Expect a practical session grounded in real examples from institutions at every stage of the journey.