Empty states are screens in the interface that aren’t yet full of content. They’re a great place to guide the user into action, teach them or show some brand personality. If you’re unsure what to put in your empty state, start by considering these best practices:
- Educate your users. Tell them what should be there and why. This is also a great place for simple onboarding.
- Encourage users to interact with the product. Add an action or show them recommended starter content to get them engaged.
- Keep it positive. Don’t be afraid to show a little brand personality with words or imagery.
Work with a designer and follow Uniform pattern guidelines to determine the context and the appropriate component that gives the user the best experience.